SALESFORCE - LATEST MARKETING-CLOUD-CONSULTANT RELIABLE TEST ANSWERS

Salesforce - Latest Marketing-Cloud-Consultant Reliable Test Answers

Salesforce - Latest Marketing-Cloud-Consultant Reliable Test Answers

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Salesforce Marketing-Cloud-Consultant certification is a highly sought after credential in the field of marketing automation. It is designed for professionals who want to demonstrate their expertise in using the Salesforce Marketing Cloud platform to implement and manage complex marketing campaigns. Salesforce Certified Marketing Cloud Consultant certification exam measures a candidate's knowledge of the platform's capabilities, including email marketing, mobile messaging, social media advertising, and customer journey mapping.

Salesforce Marketing-Cloud-Consultant Certification Exam is divided into several sections, each of which tests the candidate's knowledge and skills in a specific area. Marketing-Cloud-Consultant exam is a combination of multiple-choice questions and scenario-based questions. Candidates are expected to have a deep understanding of Marketing Cloud and be able to apply their knowledge to real-world situations.

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Salesforce Marketing-Cloud-Consultant (Salesforce Certified Marketing Cloud Consultant) Exam is designed for professionals who want to demonstrate their expertise in implementing and managing the Salesforce Marketing Cloud platform. Marketing-Cloud-Consultant Exam is intended for individuals who have experience with email marketing and are looking to expand their skills to include other marketing channels such as mobile, social media, and web.

Salesforce Certified Marketing Cloud Consultant Sample Questions (Q153-Q158):

NEW QUESTION # 153
Northern Trail Outfitters wants to capture dietary preferences for Contacts who have registered for an upcoming launch event. They have created a data extension of Contacts who have registered for the event and will send them an SMS message from MobileConnect asking them to reply with their dietary preference.
When Contact reply to SMS message, the response message will be inserted into a data extension using AMPscript.
Which two MobileConnect templates should be used to send the SMS message and capture the responses?

  • A. Info Capture
  • B. Test Response
  • C. Outbound
  • D. Data Capture

Answer: B,C


NEW QUESTION # 154
Northern Trail Outfitter wants to integrate Marketing Cloud with it existing point-of-sale system in order to email purchase receipts to it customers. The point-of-sale data will need to be transformed to be received by the Marketing Cloud triggered send API.
What extension product should be used to accomplish this integration?

  • A. Datorama
  • B. MuleSoft Anypoint Platform
  • C. Data Connector
  • D. Data Studio

Answer: B

Explanation:
To integrate Marketing Cloud with their existing point-of-sale system in order to email purchase receipts to their customers, Northern Trail Outfitters should use MuleSoft Anypoint Platform. MuleSoft Anypoint Platform is a tool that allows marketers to connect and integrate different systems and applications using APIs and connectors. MuleSoft Anypoint Platform can help transform and map data between different formats and protocols, such as JSON and SOAP.
References:https://www.mulesoft.com/platform/anypoint-platform


NEW QUESTION # 155
Northern Trail Outfitters (NTO) stores customer purchase data m an external system. NTO ingests this data into Marketing Cloud through a file drop automation. The automation contains an import activity which overwrites a staging data extension, as well as an SQL Query activity which brings this data into a sendable data extension.
NTO's marketing manager wants to be informed If mort than 1,000 records are ever imported through this automation, and would also like to prevent the sendable date extension from being updated that day.
Which solution ts appropriate m this situation'A. Q Split the existing activities into two separate automations.

  • A. Write a custom SSJS script to
  • B. Place a Verification Activity between the import and SQL Query activity.
  • C. validate the row count of the staging data extension and send a notification email.
  • D. Implement a Wait Activity to wait until the data extension is populated with records.

Answer: D


NEW QUESTION # 156
Northern Trail Outfitters wants to build an abandoned cart journey which includes a Decision Split that evaluates if a customer has made a purchase after they enter the journey. Customer data is stored in a master data extension ans purchase data is stored in a second data extension.
Which two steps should they include to accomplish this journey?

  • A. Use Data Designer in Contact Builder to relate the two data extensions.
  • B. Utilize Entry Data on a Decision Split within Journey Builder.
  • C. Create a Data Relationship in Email Studio to relate the two data extensions.
  • D. Configure activities within Automation Studio to update the purchase data.

Answer: A,B


NEW QUESTION # 157
A B2B customer notices they have a large number of subscribers marked as 'Held'. During troubleshooting, they realize these were soft bounces from overwhelming the emailservers of many of the small companies with which they do business.
What step(s) should the customer take to move those subscribers back to 'Active'?

  • A. Extract subscribers who have a status of 'Held', then import subscribers as 'Active'.
  • B. Subscribers with a status of 'Held' should be re-enabled by contacting support.
  • C. Use Contact Builder to mass update all 'Held' subscribers to 'Active' status.
  • D. Use a SQL query to change all subscribers with a status of 'Held' to 'Active' in All Subscribers.

Answer: A

Explanation:
To move subscribers who have a status of 'Held' back to 'Active', NTO should extract those subscribers using a tracking extract or a data extract activity in automation studio, then import those subscribers as 'Active' using an import activity or file transfer activity in automation studio or an import wizard in email studio. This process will overwrite their status in all subscribers list and allow them to receive emails again. Contact Builder cannot mass update subscriber status in all subscribers list. Subscribers with a status of 'Held' cannot be re-enabled by contacting support unless there is a technical issue on Marketing Cloud's side that caused them to be held incorrectly. A SQL query cannot change subscriber status in all subscribers list directly.
References:
https://help.salesforce.com/articleView?id=sf.mc_es_held_status.htm&type=5https://help.salesforce.com/articleV


NEW QUESTION # 158
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